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Author: Saji George, May Ifeoma Nwoye
The objective of the book is to introduce the various elements of international business. It analyzes the magnitude and motives of international transactions both trade and investment and discuss some foreign trade and investment theories. The course also analyses the environment in which international business operates and briefly covers operational aspects of multinational enterprises. The Major contents of the book include International Business and Regional Economic Integration, Global Business Environment, International Trade, their theories and Investment, International Financial System, International Business Management including Various International Organizational Structures, Market Entry Modes, International HRM etc.
| SKU | Book230730C |
| ISBN | 9789364261470 |
| Dimensions | 8*11 |
| Total Page | 246 |
| Paper Color | White Paper |
| Cover Laminations | Glossy |
| Language | |
| Publish Date | 23 Apr, 2025 |
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