"Dr. Riya Goel is a highly accomplished
academician, researcher, author, and
management professional with over
seven years of diverse experience
spanning teaching, research, project
management, and content development.
Currently serving as an Assistant
Professor at The ICFAI University, she
previously held academic roles at AAFT
University of Media and Arts and Kalinga University. A UGC-NET
qualified educator and esteemed Gold Medalist, Dr. Goel earned her
Ph.D. in Management with a Marketing specialization from Guru
Ghasidas Vishwavidyalaya, complementing her MBA in Finance
and Marketing and a BBA with distinction. Her core expertise
encompasses Marketing Management, Consumer Behaviour,
Digital Marketing, and Organizational Behaviour. Dr. Rohit Jaiswal is a dedicated academic
professional and researcher with a Ph.D. in
Management, specializing in Marketing,
from Guru Ghasidas Vishwavidyalaya.
Currently serving at the Faculty of
Management
Studies,
The
ICFAI
University, Raipur, he brings over two
years of teaching experience instructing
MBA and BBA programs. Previously, he
worked as an Assistant Professor at the School of Management,
AAFT University of Media & Arts. A UGC-NET qualified
educator, Dr. Jaiswal holds both an MBA and a BBA, and is
enhancing his technical acumen with a certificate course in Data
Analytics and Generative AI from IIT Kanpur. His core areas of
expertise encompass Marketing Management, Digital Marketing,
Business Analytics, and Human Resource Management. "